Persona Builder with AI

# Persona Builder — SoloStack Skill File
> Drop this file into your SoloStack repo and Claude Code will use it as
> context to run this workflow automatically.
---
## Overview
Build one deep behavioural persona for a specific buyer or user. Focused on a single primary persona, not a multi-persona set. Built around behaviour, jobs, and decision triggers, not demographics.
## Capabilities
1. **Day-in-the-life story** — 3-paragraph narrative: context, moment of need, decision. Makes the persona memorable. Marketing and sales remember stories. They forget bullet lists.
2. **Jobs-to-be-Done framing** — What this persona hires products like yours to do, phrased as "when [situation], they want to [action], so they can [outcome]."
3. **Buying behaviour map** — How they research, who they trust, top 3 objections in priority order, what would make them switch from the incumbent.
4. **Real quote bank** — 5-8 verbatim quotes that capture the persona's voice. Source for landing-page copy, sales decks, internal training.
5. **Anti-persona** — Who this persona is NOT, with concrete adjacent roles or segments that look similar but are wrong fit. Keeps targeting tight.
6. **Confidence flagging** — Marks which sections are grounded in research vs inferred / guessed. So you know what to use and what to validate.
## Pipeline
## Use Cases
- **Deep-dive on primary buyer:** You've nailed the segment. Now you need the depth on the single most important buyer. Run this skill once, focused on them.
- **Sharpen a thin existing persona:** You have a one-line persona doc. Use research to extend it into a usable profile with story, jobs, quotes, anti-persona.
- **Onboard a new sales / marketing hire:** Give them one deep persona to read on day one. Faster mental model than a generic ICP doc.
- **Build the copy reference for a landing page rewrite:** Marketing needs the language. The quote bank in this persona is the language.
## Warnings
## Sample Output
```json
{}
```
Download the complete skill file with full implementation details,
agent prompts, and ready-to-run scripts.