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SKILL FILE

Scrape Facebook Pages with AI

Extract Facebook page posts, follower counts, engagement data, and business info using Apify actors and Claude Code.

200M+ active Facebook business pages
500 pages scraped per minute
$0.40 per 1,000 posts extracted
Download Skill File ↓

How scraped Facebook data flows across your company

One scrape generates intelligence for every department — automatically

Scrape Facebook Pages Page posts, engagement metrics, follower data
1 Configure Target Pages
2 Apify Actor Runs
3 Data Analyzed & Scored
4 Stored in CRM
Sales
  • Identify prospects engaging with competitors
  • Find decision-makers in Facebook groups
  • Track competitor product announcements
  • Source testimonial-style social proof
Marketing
  • Competitive content strategy analysis
  • Top-performing post format research
  • Hashtag and topic trend identification
  • Repurpose competitor content angles
Growth
  • Benchmark engagement rates vs competitors
  • Track competitor audience growth
  • Identify content gaps and opportunities
  • Monitor industry conversation themes
CRM
  • Competitor page profiles stored
  • Engagement data indexed
  • Content calendar insights logged
  • Source attribution tagged
Prospect List
Competitor Analysis Report
Content Calendar
Engagement Benchmark
Events Tracked
Competitor profiles tracked
Content patterns identified
Engagement benchmarks set
Replaces Sprout Social
$99/mo $3/mo
$1,152/yr saved
Scrape Facebook Pages Page posts, engagement metrics, follower data
1
Configure Target Pages Page URLs, post limits, date range filters defined
2
Apify Actor Runs Facebook scraper extracts posts, reactions, and metadata — $0.40/1K
3
Data Analyzed & Scored Engagement rates calculated, post types categorized, trends identified
4
Stored in CRM Competitor intelligence pushed to Neon database with source attribution
Sales
  • Identify prospects engaging with competitors
  • Find decision-makers in Facebook groups
  • Track competitor product announcements
  • Source testimonial-style social proof
Marketing
  • Competitive content strategy analysis
  • Top-performing post format research
  • Hashtag and topic trend identification
  • Repurpose competitor content angles
Growth
  • Benchmark engagement rates vs competitors
  • Track competitor audience growth
  • Identify content gaps and opportunities
  • Monitor industry conversation themes
CRM
  • Competitor page profiles stored
  • Engagement data indexed
  • Content calendar insights logged
  • Source attribution tagged
Content Outputs
Competitor Analysis Report from marketing
Content Calendar from marketing
Prospect List from sales
Engagement Benchmark from growth
Everything Tracked
Competitor profiles tracked
Content patterns identified
Engagement benchmarks set
Replaces Sprout Social
$99/mo $3/mo
$1,152/yr saved

Cancel your Sprout Social subscription

CANCEL THIS

Sprout Social

$99/mo
  • × Subscription fees
  • × Data locked in their dashboard
  • × Per-seat pricing
  • × Export limits
vs
BUILD THIS

SoloStack + Claude Code

$3/mo
  • Pay-per-use, no subscription
  • Your data in your repo
  • Zero vendor lock-in
  • Unlimited exports
Save $1,152/year

What this skill file teaches Claude

Drop one markdown file into your repo. Claude Code learns how to run this entire workflow.

1

Page Metadata Extraction

Pull follower counts, page category, contact info, about text, and verification status from any public Facebook page.

2

Post Content & Media

Extract full post text, image URLs, video thumbnails, shared links, and post type (photo, video, link, status).

3

Engagement Metrics

Capture reaction counts (like, love, wow, angry), comment counts, and share counts for every post.

4

Comment Extraction

Pull top-level comments with commenter names, timestamps, and reply counts for sentiment analysis.

5

Date Range Filtering

Limit scraping to specific date ranges to analyze seasonal trends or campaign performance windows.

6

Batch Processing

Scrape multiple pages in a single run — compare competitors side by side in one dataset.

Apify Actor: apify/facebook-pages-scraper · ~$0.40 per 1,000 posts

Build it with plain English

Tell Claude Code what to do. It handles the rest.

claude — solostack/
you: |
Scraping 5 competitor Facebook pages (last 100 posts each)...

✓ 487 posts extracted across 5 pages
✓ Average engagement rate: 3.2%
✓ Top post: 1,247 reactions (video post by Competitor A)
✓ Most common post type: Image (62%)
✓ Peak posting time: Tuesday 10am EST

Data saved to competitor-fb-posts.json
Next: Generate engagement comparison report or import into CRM?
you: |
Searching Facebook group posts mentioning 'CRM' or 'automation'...

✓ 3 groups scraped
✓ 156 matching posts found
✓ 89 unique authors identified
✓ Top discussed topics: 'HubSpot alternatives', 'email automation', 'free CRM'
✓ 23 posts with 50+ comments (high engagement)

Data saved to fb-group-mentions.json
Next: Enrich authors with LinkedIn profiles for outreach?
you: |
Pulling page analytics for 10 SaaS company pages...

✓ 10 pages scraped
✓ Combined followers: 2.4M
✓ Average posts/week: 4.2
✓ Top page by engagement: PageCRM (5.1% avg rate)
✓ Lowest: SaaSTools (0.8% avg rate)

Comparison saved to fb-page-analytics.json
Next: Analyze content types driving highest engagement?

What you can build with this

Competitor content analysis

Track what competitors post, which formats perform best, and how their engagement compares to yours. Identify winning content patterns to replicate.

Community intelligence

Monitor Facebook groups where your ICP discusses problems. Extract threads mentioning your competitors or product category for outreach opportunities.

Ad creative research

Scrape competitor page posts that look like organic ads — high engagement product posts, testimonial shares, and launch announcements for creative inspiration.

Audience overlap analysis

Identify users who engage with multiple competitor pages to understand shared audience segments and find underserved niches.

Things to know

!

Facebook aggressively blocks scraping — expect occasional rate limits. Use Apify's residential proxy support and keep request volumes reasonable (under 1,000 posts per run).

!

Private groups and profiles are not accessible. Only public pages and public group posts can be scraped.

!

Facebook CDN image URLs expire within 24-48 hours. Download images immediately if you need to archive visual content.

Get the full skill file

Everything above is 80% of the skill file. Download the complete version with full implementation details, agent prompts, and ready-to-run scripts.

Common questions

Scraping publicly available data from Facebook pages is a gray area. The hiQ v. LinkedIn ruling supports scraping public data, but Facebook's ToS prohibit automated access. Apify handles technical compliance. Use scraped data for competitive research and market analysis — never for harassment, spam, or impersonation. Comply with GDPR/CCPA when storing personal data.
No. Only public pages and public group posts are accessible. Private and closed groups require membership and cannot be scraped via Apify actors. If you need private group data, join the group manually and use the data for personal research only.
Facebook is aggressive about blocking scrapers. Apify's actor uses residential proxies and request throttling to minimize blocks. Keep runs under 1,000 posts, space runs at least 30 minutes apart, and use the actor's built-in retry logic. If you get blocked, wait 24 hours before retrying.
Meta shut down CrowdTangle in August 2024, removing the primary tool researchers and marketers used for Facebook analytics. The Apify scraping approach is now one of the few ways to get bulk Facebook page data without paying for Meta's Content Library API (which has strict access requirements).
Yes. The scraper can scroll back through a page's post history. However, Facebook limits how far back you can scroll on some pages. For most active pages, you can get 1-2 years of post history. Very old pages may have data going back further. Set the maxPosts parameter to control how deep the scraper goes.

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